Wednesday, July 18, 2007

Some Important Defineations For an SEO

Accessibility :The practice of making websites usable by disabled people - Its especially For blind people its very easy to use.

because search engines crawler are essentially blind accessible websites tend to have better search engine rankings than inaccessible websites.

AdSense : Google AdSense is a fast and easy way for website publishers to display relevant Google ads on their website's content pages and earn money and get great trafiic to use this. Because the ads are related Content of your Website — or matched to the characteristics and interests of the visitors your content attracts or enhance your content pages.

It's also a way for website publishers to provide Google web and site search to their visitors, and to earn money by displaying Google ads on the search results pages and get Good traffic on website.

AdWords :Google's Cost Per Click based text Advtising. AdWords takes clickthrough rate into consideration in addition to advertiser?s bid to determine the ad?s relative position within the paid search results. Google applies such a weighting factor in order to feature those paid search results that more popular and thus presumably more relevant and useful. Google has also started taking into account the quality of the landing page and applying a quality score to the landing pages. You can apply for Google AdWords Select at http://adwords.google.com

Alt tag :the alternate text associated with a web page graphic that gets displayed when the Internet user hovers the mouse over the graphic. Alt tags should convey what the graphic is for or about and contain good relevant keywords. Alt tags also make web pages more accessible to the disabled. For example, a vision-impaired user may have a web browser that reads aloud the text and alt tags on a page. (For those familiar with HTML, "alt" isn't actually a tag by itself but an attribute to the "img" tag.). Note that the value of Alt tags for SEO have been discounted over time by the search engines to the point that now it is of minimal value.

Anchor text :This is the actual text part of a link. Used by search engines as an important ranking factor. Google pays particular attention to the text used in a hyperlink and associates the keywords contained in the anchor text to the page being linked to. Also see "Google bombing."

Back links :Inbound links pointing to a web page. Also known as backlinks or inlinks.

Banned :When a search engine blocks your site from appearing in its search results.

Blacklist :lists that either search engines or vigilante users compile of search engine spammers, which may be used to ban those spammers from search engines or to boycott them.

Cache :Copies of web pages stored locally on an Internet user's hard drive or within a search engine's database. A cache is the reason why web pages load so quickly when a user hits the Back button in their web browser, since the page is not being redownloaded off of the Internet.

Clickthrough rate :The rate at which people click on a link such as a search engine listing or a banner advertisement. Studies show that clickthrough rates are six times higher for search engine listings than banner advertisements.

Cost Per Click :The cost (CPC) incurred or price paid for a clickthrough to your landing page.

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5 comments:

egb said...

Nice Article. Very informative.

Anonymous said...

Hi Nice Blog .It is not enough just to have a lot of backlinks, it is the Quality of backlinks along with the Quantity that help you rank better in Search Engines used with seo india

Ranvir Singh said...

loved reading your blog....
Thanks for sharing the information....
Thanks

Sankar lp said...

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